BRIGHTEN UP YOUR PRODUCTS!

BRIGHTEN UP YOUR PRODUCTS!

How we can help brighten your products

Fashion trends in recent years have shown a resurgence in Neon colors from the 80s. These colors glow and create a distinct, desirable effect. From apparel to mass produced goods, Neon and bright colors are used in packaging, branding and customization.

What is the Neon effect aka Fluorescence?

Fluorescence is an emission of colored visible light by a substance that has absorbed ultraviolet light. This gives the fluorescent substance a vibrant color that is best seen when it has been exposed to UV light, making it appear to glow in the dark (under a black light).

Diagram comparing regular ink and fluorescent ink reflecting light; fluorescent ink shows a brighter, more upward-angled reflection than regular ink under UV light.

Figure 1: Light absorption & emission in regular vs fluorescent inks

An open case displaying three rows of colorful neon light tubes, arranged horizontally and illuminated in various colors.

mage 1: Neon lights in signage

Neon lights use the fluorescence of gases like neon in tubes to produce these colors. Hence, fluorescent objects are said to have a Neon color.

Neon Color + Digital Printing = Beautiful Custom Decorations

The ability to customize and personalize products is a growing trend in today’s market. Custom decorations are offered on all kinds of objects from wedding favors to baseball bats to cars. Direct-to-object digital printing makes it simple to customize things for personalization and branding. To fuel this trend, Wikoff Digital has come up with inks in process, neon and solid colors as well as Overprint Varnishes (OPVs).

Wikoff Digital’s LED inks and OPVs provide:

  • Detailed full-color printing with great coverage
  • Bold colors beautify and functionalize your prints
  • Neon color inks use custom-developed colorants which provide
    • opaque, bright colors on light backgrounds
    • pearlescent effect on dark backgrounds.
  • The ability to directly apply textures and gloss or matte finishes to 3D objects made of wood, metal, glass, leather, plastic, etc.
  • Excellent physical properties (adhesion, scratch, impact and chemical resistance)

Neon Colors are available now…

You can add a splash of Neon to your prints today! Not just Neon but we have some solid colors to help you achieve some classic brand colors easily.

A chart comparing neon PMS colors with their solid (spot) color equivalents, featuring eight color rows with corresponding PMS codes and color swatches.
Five vertical color swatches in neon shades: green (PMS 802C), yellow (NC), yellow (PMS 803C), orange (PMS 804C), and pink (PMS 806C), each labeled at the top.

Image 2: Drawdown of Wikoff Digital’s Neon Colored inks

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